Want to know the importance of the blog? Check out this article from the Des Moines Business Record. Bloggers can be great sources information, but also a great source of knowing your customer service to the community. Good or bad. Have you ever felt like Tom? I have. Did you notice his change after some great customer service. Oh how a song can change.
Two important points here. One, blog. It's a great way to get some attention, but also some needed traffic to your website. Two, have GREAT customer service. Great customer service brings referrals, but can also bring a firestorm of negative advertising.
Bottom line. In today's market, no matter what the business type, the internet and blog are vital. Find a way to use it to your advantage.
Until next time.
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